Directa

Directa USA is the North American subsidiary of Directa Dental Group, a Swedish dental manufacturing company. They proudly represent all of the Directa Dental Group brands in the United States, except TopDental and Parkell.

Their story

Their story began in 2014, when Directa Dental acquired TopDental. This acquisition marked the beginning of the DirectaDentalGroup, a growing group of established manufacturing companies that spans from Europe to the United States. They have since acquired several other companies, including Orsing, Parkell, Ronvig, TrollDental, Sendoline, and ContacEZ. These acquisitions have allowed them to expand their product offerings and become one of the fastest-growing dental companies in the Nordic region. In 2023, they welcomed two exceptional additions to our family: the Ceramir brands by Doxa from Sweden and the precision of Kohler instruments from Germany. In 2024, they expanded their global reach with the acquisition of Polydentia, a renowned Swiss manufacturer of innovative matrix systems and accessories. Polydentia’s commitment to quality and cutting-edge technology aligns perfectly with the DirectaDentalGroup’s mission to provide dentists with the highest quality products and solutions.

Their mission

Their mission is to provide dental professionals and patients with the highest quality products and services possible. They are committed to innovation, quality, and customer service.

Their products

They offer a wide range of dental products, including consumables, materials, and electronics. Their products are designed to make the practice of dentistry easier and more efficient.